prOduCT saleS in emmagem.com

COACH White nylon

Bag with yellow trimming

Cole Haan Genevieve

Optical Weave Wallet

Tasha Skinny Headband with Vintage Turquoise stones

3. reaSons TO mAke a retuRn Visit to thE weD siTE

There are many reasons to make me to return this website. 1st at all, the reason is this website provide many information and articles such as about travel, beauty, fashion and many others. 2rd reason is this website keeps update the latest information to the visitors. Besides that, this website also provide forum that allows the members to share their knowledge, information and opinion. This can help to increase the interaction between members and members and also between organization and members by leave their comments to the forum. Besides that, this website provide the services of e-commerce that allows members to buy some products on this website that can helps to save a lot of time. This website also provide International online shopping directory and Malaysian online shopping directory that can guilt users to the other websites that provide online shopping services. This all above are the reasons to make me to return this website.

2.7 - 7Cs: Commerce

image 13

Commerce is a transactional capacity of a site which has the sale of goods, products, or services on the site and also along with shopping carts, shipping and payment options, checkout and order-confirmation functionality. There are 9 dimensions of commerce like registration, shopping cart, security, credit card approval, one-click shopping, order through affiliates, configuration technology, order tracking and delivery options. Refer image 13, this web page have a user registration which allows user store credit card information, shipping address, and preferences. Refer to image 14, this website also have a shopping cart which the users can place items into their personal shopping cart.

image 14

2.6 - 7Cs: Connection

image 12

Connection is the degree to which a given site is able to link to other sites through a hypertext jump, or hyperlink, from one web page to another. There are 5 dimensions of connection which are links to sites, homesite background, outsourced content, percentage of homesite content and pathway of connection. Refer image 12, this website consists links of homesite background (one of the dimensions of connection). Homesite background take the user to a third-party site, but the homesite is noticeable in the background.

2.5 - 7Cs: Communication

image 11

Communication refers to the dialogue between the website and its user. There have three dimensions of communication: broadcast, interactive, and hybrid. Refer to image 11, it is an example for 1 of the dimensions of communication: interactive. Interactive is two-way communication between the organization and user.

2.4 - 7Cs: Customisation

image 10

Customisation is a site's ability to modify itself -or to be modified by- each user. The Dimensions of customisation are: personalisation and toiloring. Refer image 10, this website is personalisation (one of the dimensions) Persolisation allows users to specify their preferences in content selection, context selection, and personalised tools. This have the feature of login registration and others.

2.3 - 7Cs: Community

image 9

Refer to image 9, Community in this website is a set of interwoven relationships built upon to shared interests. This can help to built closer relationships between consumer and firm, and between consumer and consumer. This sense of community in this website can encourage visitors to return to this website because community can create attractive content and can make certain activities possible or easier, thus satisfying needs not attainable individually.

2.2 - 7Cs: Content

image 8

Content refers to any digital information included on a website. This include the medium of the digital subject matter including text, video, audio, and graphics. The message of the digital subject matter, including product, service and information. There usually have three dimensions of content: offering mix, appeal mix, and multimedia mix. Refer image 8, the content of this website have the dimensions of content: offering mix and multimedia mix. Offering maix-The content of this website is include products and information. Multimedia mix- This term refers to this website simply to the variety of media- text, audio, image, graphics - incorporated into the web site. The content of this website is usually reference content and current content. Reference content- This website is longer shelf life and is historical in nature and is used as supporing or related factual material. Current content- Some web page does not require frequent updates. Example, the information that post by the members.

2.1 - 7Cs: Context

Refer image 7, the context of the site captures its aesthetics and functional looks - feel. There have two dimensions of context: functionally and aesthetics. This website - emmagem.com is 1 type of the functionally dimensions of context. A functionally oriented site focuses largely on the core offering , whether it is a product, service, or information. It also emphasize on utilitarian goals such as ease of navigation. This website focuses largely on the product and information. 3 critical factors in the layout of the funtional oriented site: section breakdown, linking structure and navigation tool. Section breakdown-This website is organizeds into subcomponent and is essential in providing customers with coherent, easy-to-understand navigation choices. Linking structure - this website enable users move easily back and forth between sections of the site and quickly find what they want. Navigation tools - the website facilitate the movement of each user throught this site.

image 7

2. tHe of kEy elements oF the weD site - 7Cs

All the websites have its own design features and also its key element. All the websites should have at least 1 of these key element. The key elements -7Cs are:

1. Context


2. Content


3. Community


4. Customisation


5. Communication


6. Connection


7. Commerce
   

The emmagem.com also consist of these key elements.

1.2 - the fEAtures pOOr wEbsite: 3-Navigation

In this website consist of orphan pages. Orphan page mean that the web page does not have links or identification to links back the visitors to where they came from. This page have some links that are not underlined so the visitors will don't know its are links. The visitors may be will miss some topic or information that important to them. ( refer to image 6)

image 6

1.2 - the fEAtures pOOr wEbsite: 2-Focal Point

In this web page, there have too many focal points sure as shop headband, shop handbags, shop bangles and others. This will make the visitors confuse that what they want to go and will waste their time.(refer image 5)

image 5

1.2 - the fEAtures pOOr wEbsite: 1-General Design

image 4

The entry page or home page of this website does not fit within standard browser window (800 x 600 pixels). The visitors of this website will not happy will this feature because them need to scroll up and down or left to right to view the whole page information of website. Wed pages that look okay in one browser but not in another. (refer image 4)

1.1 - the fEAtures gOOd wEbsite: 3-Links and graphics

image 3

Refer to image 1.3, the links of this page of the website are underlined so they are instantly clear and easy to the visitor. The graphics in this website are related to the text in the content of website. The graphics also have it alt label.

1.1 - the the fEAtures gOOd wEbsite: 2-Navigation

The navigation buttons and bars are easy to understand and use by the visitors of this website. The navigation buttons and bars in this website also allow the user access the topis that they are interesting such as beauty, entertainment, fashion , travel and many others. Besides that, navigation buttons and bars provide the user with a clues as where they are, what page of the site they are currently on. (refered image 2)

image 2

1.1 - the fEAtures gOOd wEbsite: 1-Text

Refer image 1, the readers of this website is easily to read the content of website because the background of the website does not interrupt the text. Its also easily to read bacause the font size of text is big enough to read, but not too big that can help user save a lot of times.

image 1

1. ThE DesiGn featuRes of wEb siTE

Every websites also have its design features whether is good or bad. So for the commercial web site that I being doing for this individual assignment is http://www.emmagem.com/.